Blog

Uncover tips to build an effective PR strategy, explore pitching best practices, and learn a thing or two.

Episode 74: Liz Geisleman Discusses Ancillary Business in the Cannabis Industry

On this episode of the Mejer Journey Podcast, Liz Geisleman, CEO at Rocky Mountain Reagents & 710SCI, joins us! In addition to her career...

Relying Only on Referrals is Risky Business: How PR Helps Mitigate That Risk

Cannabis business owners often rely on referrals and word of mouth to generate new business. After all, satisfied customers can be some...

Episode 73: Rodney Boast, Co Owner & COO of Ray's Lemonade Talks Growth, Beverage Trends, and More

On this episode of the Mejer Journey Podcast, Rodney Boast, Co Owner and COO at Ray's Lemonade. Rodney talks about how he entered the...

Driving Business for Cannabis Companies: How to Align Marketing, PR, and Sales

Public relations, especially earned media and media relations, are crucial for creating brand awareness and building a positive...

Episode 72: Jason Reposa, Founder & CEO of Good Feels, Talks Cannabis Beverages, and More

On this episode of the Mejer Journey Podcast, Jason Reposa, Founder & CEO of Good Feels, a cannabis-infused beverage company, joins the...

Episode 71: Andrew Ward, Reporter, Copywriter, and Author, Talks Publishing, Media, and More

In this episode of the Mejer Journey Podcast, we sit down with cannabis reporter, copywriter and author, Andrew Ward. Andrew takes us...

Episode 70: DiAnA McElroy, CEO of Higher High, Talks Advocacy, Education, and Wellness

On this episode of the Mejer Journey Podcast, we sit down with DiAnA McElroy, CEO of Higher High, a consulting firm focused on the...

The Power of Preparation: How Early PR Efforts Can Make or Break Your Cannabis Product Launch

As a new quarter approaches, many cannabis brands are gearing up for exciting new product launches. However, a common mistake that...