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Hot Off The Press
Uncover tips to build an effective PR strategy, explore pitching best practices, and learn a thing or two.


Why PR Is a Must-Have Tool for Cannabis Startups Raising Capital
Explore how strategic PR can be a powerful tool when raising capital for your cannabis business.
Apr 8


5 Legendary Examples of Cannabis Public Relations Done Right
Here are five legendary success stories where the right PR strategy turned cannabis companies into recognized industry powerhouses.
Mar 25


Why Choose a Boutique PR Firm Over a Major Agency for Your Cannabis Business
Boutique PR firms are a fantastic option for growing companies that are ready to take their brand to the next level.
Mar 6


9 Things We Learned From MJBizCon 2024
We’re recapping the top 9 things we learned and/or were reinforced from this year’s MJBizCon.
Dec 10, 2024


The Importance of Mentorship in the Cannabis Industry
In the cannabis space, where the industry feels more like a community rather than a business sector, mentorship is the key to unfettered gro
Dec 3, 2024


The Shift to Independent Media: Are We Witnessing the End of Legacy News?
Is the rise of independent media marking the end of legacy news? Learn more…
Nov 1, 2024


2 Truths & A Lie About Media Relations
Will you be able to tell which is true and which is false? Uncover the most common misconceptions about media relations in this blog.
Oct 16, 2024


6 Factors Contributing to Lackluster Press Release Performance
Why are your press releases not getting picked up by the media? It could be one of these six reasons.
Oct 9, 2024


3x The Success Rate of Your Media Pitches in 5 Steps
Uncover 5 steps to boost your media pitches and ensure they appeal to reporters and journalists.
Sep 11, 2024


Why Earned Media Is Critical in the Age of AI Search
Uncover the ways earned media can help brands appear in AI search results.
Aug 15, 2024


7 Media Relations Mistakes to Avoid
Discover the 7 most common mistakes that guarantee your media relations efforts are laid to rest.
Aug 8, 2024


SEO + PR: How Public Relations Drives Positive SEO Outcomes
A solid public relations program can significantly enhance your SEO and SERP ranking. Find out how.
Jul 24, 2024


7 Criteria of an Effective Cannabis Public Relations Firm
Explore the criteria you need to consider when selecting a cannabis PR firm and the key questions to ask when assessing them all.
Jun 5, 2024


Public Relations vs. Marketing: What's the Difference?
Discover the differences between public relations and marketing. Is one better than the other? Should you leverage both? Find out…
May 14, 2024


"How Can I Promote My Dispensary?" 3 Reasons Why Media Relations is Crucial For Cannabis Retail
Dive deep into media relations, what it is, and the 3 ways in which media relations is vital for cannabis retail success.
Apr 17, 2024


Cannabis Companies That Crush PR Have These 5 Traits
Discover distinct qualities that contribute to cannabis PR wins. Does your company have them?
Apr 11, 2024


Your Roadmap to Developing a Winning Cannabis PR Strategy
Get started on crafting a killer cannabis PR strategy with our Ultimate Playbook to Building a Winning PR Strategy for Cannabis Brands.
Apr 4, 2024


Potent Influence: The Impact of Social Proof on Cannabis Marketing
Social proof has the power to influence the purchase decisions of consumers. Here’s how to leverage it for your cannabis business.
Mar 28, 2024


7 Common Public Relations Mistakes to Avoid: A Closer Look at Why Your PR Strategy Fell Short
Wondering where and why your public relations strategy went awry? We’re diving into the 7 most common public relations mistakes to avoid.
Mar 21, 2024


How to Make the Most of Your Media Coverage: The Ultimate Post-Coverage Checklist
Our simple checklist will help you get the most value out of your earned media. Get your copy here!
Mar 14, 2024
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