Blog

Uncover tips to build an effective PR strategy, explore pitching best practices, and learn a thing or two.

How to Make the Most of Your Media Coverage: The Ultimate Post-Coverage Checklist

Our simple checklist will help you get the most value out of your earned media. Get your copy here!

Episode 89: Isaac Liebes, Managing Director of Cannabis Consulting, Green Light Energy Conservation LLC

Today’s guest is Isaac Liebes, Managing Director of Cannabis Consulting at Green Light Energy Conservation LLC.

When is the Right Time to Prioritize Public Relations for Your Cannabis Business?

Explore our tips on how to find the perfect time for your cannabis business to engage in strategic public relations.

Cannabis Marketing: Is PR the Missing Link in Your Marketing Strategy?

For cannabis businesses, PR is no longer a luxury item—it’s a must-have. Learn how to augment your cannabis marketing with strategic public

Episode 88: Stuart Foster, Director of Marketing, REVOLUTION Cannabis

Today’s guest is the Director of Marketing at REVOLUTION Cannabis, Stuart Foster. REVOLUTION operates retail locations in 4 states, aiming t

Episode 87: Diane Downey, Co-Founder & CEO, Rebel Spirit

Today’s guest, Diane Downey, Co-Founder & CEO of Rebel Spirit, has led the company to become Oregon’s number one pre-roll brand. The brand’s

Episode 86: Elliot Lane, Senior Vice President of Event Partnerships at Benzinga

Today’s guest is Elliot Lane, Senior Vice President of Event Partnerships at Benzinga. He’s a host of the Cannabis Insider Podcast, and...

Elevating Your Cannabis Brand's PR Strategy in 2024: The Power of Personalized Media Outreach

Here's to 2024, where good PR is not just a trophy but a strategic imperative. Ready to to tackle your PR strategy and execution roadmap?