Blog

Uncover tips to build an effective PR strategy, explore pitching best practices, and learn a thing or two.

Cannabis Companies That Crush PR Have These 5 Traits

Discover distinct qualities that contribute to cannabis PR wins. Does your company have them?

Episode 93: Stella Morrison, Founder, CannaContent

Today’s guest is Stella Morrison, Founder of CannaContent, a trusted partner to the cannabis industry.

Your Roadmap to Developing a Winning Cannabis PR Strategy

Get started on crafting a killer cannabis PR strategy with our Ultimate Playbook to Building a Winning PR Strategy for Cannabis Brands.

Episode 92: Kevin McLaughlin, CPA, Centri Business Consulting, LLC

Kevin McLaughlin leads Centri Consulting’s Cannabis Practice, providing SEC reporting, IPO readiness, & more to public & private companies.

Potent Influence: The Impact of Social Proof on Cannabis Marketing

Social proof has the power to influence the purchase decisions of consumers. Here’s how to leverage it for your cannabis business.

Episode 91: Jonathan Ballard, VP of Business and Market Development, LeafyPack

In this episode, Jonathan Ballard of LeafyPack dives deep into the innovation in the packaging vertical within cannabis and more.

7 Common Public Relations Mistakes to Avoid: A Closer Look at Why Your PR Strategy Fell Short

Wondering where and why your public relations strategy went awry? We’re diving into the 7 most common public relations mistakes to avoid.

Episode 90: Luc Carlin, Founder, High Design

Luc Carlin has over six years of experience in the legal cannabis industry and 10+ years in the medical/traditional market. Listen now.