Hot Off The Press

Uncover tips to build an effective PR strategy, explore pitching best practices, and learn a thing or two.

May 11, 2020

There's More to Public Relations Than What Meets The Eye: How PR Impacts Your Business Inside & Out

I had the pleasure of discussing how strategic public relations impacts a business inside and out with Brandon Bobart, Founder of Pisgah...

May 6, 2020

COVID-19's Impact On How People Consume Cannabis & Why It Matters

Edibles are becoming more popular. According to a recent article from Business Insider, edible cannabis in the form of food, drink, and...

Apr 10, 2020

Will Your Pitch Grab a Journalist's Attention? Get Your Media Pitch in Better Shape.

Pitches need to be relevant and targeted. They should be tapping into issues that audiences actually care about, and presented in unique...

Apr 8, 2020

Picking the Right PR Agency: What You Need to Know

You've invested your time, resources, and put every ounce of your soul into building what you believe to be one of the most transparent,...

Apr 2, 2020

3 Ways CBD Brands Can Boost Online Traffic & Sales During COVID-19

With no clear end in-sight of this COVID-19 business shutdown, CBD brands that had large chunks of brick-and-mortar revenue removed are...

Mar 31, 2020

Maximizing Media Coverage: 4 Tips for CBD Brands

Earning your first interview in a publication that's well know and respected in your industry puts you at a new level. All of a sudden,...

Nov 21, 2019

Is Your Brand's Voice Getting Lost in the Noise?

The cannabis space is filled with lots of great brands and interesting people that are working hard to make a difference in the way we...

Sep 25, 2019

How Do You Grab Consumers' Attention When They Ignore Your Ads?

Struggling to grab consumers' attention? Tired of running countless ads that deliver nothing but frustrating, flatline results? It's time...