Entrepreneurs across all industries have enough to balance in a day; never mind the difficulty of balancing Public Relations, Marketing, and Advertising.
Now take Cannapreneurs, for example, they have all the traditional challenges of business, plus, incredibly challenging communication laws that they need to navigate. Marketing and Advertising are virtually impossible for Cannabis-related brands due to the strict restrictions on these activities.
I had the pleasure of joining WeedBudz Radio to talk about how public and media relations can help overcome some of the biggest communication challenges in the cannabis industry.
Tune in to this episode of WeedBudz Radio for the differences between advertising and public relations, which is more effective and why, what Green Lane Communication's goal is when serving clients, and so much more!