Green Entrepreneur Contributor

Join Mike as he explores public relations best practices, and shares cannabis industry insight from some of the finest in one of the fastest moving industries today.


Green Entrepreneur Contributor

Green Lane Communication Founder & CEO, Mike Mejer, is a contributor for Green Entrepreneur. Mike uses this platform regularly to share advice on public and media relations within the cannabis industry, and to bring some of the industry's finest to the forefront by highlighting their expertise and showcasing what they're doing in order to move the needle forward for the entire industry.
Check out Mike's latest pieces below.
Media Interview

4 Ways Cannabis Companies Can Leverage Good Press to Get New Business

A look inside the secret sauce of influencers.  

Screen Shot 2021-05-05 at 12.50.55

3 Steps To Becoming a Thought Leader in the Cannabis Space

A look inside the secret sauce of influencers.  

4 Ways Weed Shops Can Keep Their Custome

4 Ways Weed Shops Can Keep Their Customers Coming Back

Customer retention is all about customer service.  


Is Craft Cannabis the Next Craft Beer?

A veteran grower weighs in on the next big thing in weed.  

5 Ways To Build A Trustworthy Cannabis B

4 Ways To Build A Trustworthy Cannabis Brand

People want to do business with interesting people, not just another company looking to profit.  


Can AI Solve Dispensaries' Biggest Challenges?

The entrepreneurs behind touCanna are betting on it.  


Meet North Carolina's First Female Hemp Farmer In 75 Years

Franny Tacy believes women will play a major role in the future of hemp.  


3 Keys to Picking the Right PR Partner for Your Cannabis Business

The secret to choosing the best firm is in the questions you ask. 


5 Ways Cannabis Leaders Profit From Public Relations

Tell your brand's story the way you intended from the moment you created it.