Green Entrepreneur Contributor
Join Mike as he explores public relations best practices, and shares cannabis industry insight from some of the finest in one of the fastest moving industries today.
Green Entrepreneur Contributor
Green Lane Communication Founder & CEO, Mike Mejer, is a contributor for Green Entrepreneur. Mike uses this platform regularly to share advice on public and media relations within the cannabis industry, and to bring some of the industry's finest to the forefront by highlighting their expertise and showcasing what they're doing in order to move the needle forward for the entire industry.
Check out Mike's latest pieces below.
3 Steps To Becoming a Thought Leader in the Cannabis Space
A look inside the secret sauce of influencers.
4 Ways Weed Shops Can Keep Their Customers Coming Back
Customer retention is all about customer service.
Is Craft Cannabis the Next Craft Beer?
A veteran grower weighs in on the next big thing in weed.
4 Ways To Build A Trustworthy Cannabis Brand
People want to do business with interesting people, not just another company looking to profit.
Can AI Solve Dispensaries' Biggest Challenges?
The entrepreneurs behind touCanna are betting on it.
Meet North Carolina's First Female Hemp Farmer In 75 Years
Franny Tacy believes women will play a major role in the future of hemp.
3 Keys to Picking the Right PR Partner for Your Cannabis Business
The secret to choosing the best firm is in the questions you ask.
5 Ways Cannabis Leaders Profit From Public Relations
Tell your brand's story the way you intended from the moment you created it.